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11 Things You MUST Know Before Hiring a Copywriter!


If you're considering hiring copywriting help for your next brochure, Web site, or marketing project. Congratulations! You should get great results if you hire a pro to do it right.

Kick-Start Your Juices


Listen, consider this scenario.

Can Honest Copywriting Succeed?


I confess--I'm a marketing heretic! I've built my career on breaking all the rules--and one of the rules I break is that I don't hype.

3 Reasons why Content is Still King


Back in the late nineties, the phrase ?Content is King? was repeated and repeated and repeated by site owners and marketers alike. The belief was that the more content you had, the greater the number of visitors you would attract. Of course, the content had to be well written, relevant and easy to find. Many sites built very successful businesses as a result.

Fill Your Readers with Confidence


Site visitors generally stay with you for as long as they feel confident that they will succeed in achieving their goal.

The Write Way To Grow Your Business


Hone your writing skills to project a more professional business image.

Step One for Copywriters: Understand WHAT to Say


Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say.

Welcome Informed Criticism of Your Work


When you come to 'know' something, there is a temptation to stop thinking about it. You put it in a box as 'known' and are happy to argue with anyone who disagrees.

Dont Be Satisfied With Your First Draft


Sometimes it's a struggle to figure out what's the best thing to say.

Four Things Every Web Site Headline Must Do


As you know, I?m constantly making the point that the text on web sites is not given enough attention. Which is unfortunate, because the headlines on site pages make huge demands on the skills of any writer.

3 Ways to Increase Conversion Rates


In a previous article I talked about a few similarities between writing direct mail packages and writing web sites. In short, I concluded that as online writers we could learn a lot from direct marketers.

How to Write Profitable Ads


Regardless of how you look at it, the most important aspect ofany successful business is its advertising. In fact,the success of any business is largely dependent on good advertising.

10 Keys to Copy That Sells!


Whether you?re selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades ... to get results!

Help, Help, Help, Sell


Here's a fundamental difference between copywriting offline and copywriting for the web...

Writing Online In Two Syllables or Less


About once a month I fly off somewhere to give a one-day workshop on writing for the web.

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Sr Copywriter
Animation World Network
Copywriting/creative lead that takes projects from brief through to delivery. – Craft multiple concepts/approaches for campaigns and individual spots as ...



FedSmith.com

Why Can't I Start This %*^@! Document?
FedSmith.com
Robbie Hyman is the principal of Robbie Hyman Copywriting, a GSA contract holder that writes documents and other content for federal agencies. ...



New Executive Online Resume & Profile Service Helps Job-Hunting Executives Get ...
PR-USA.net (press release)
Merrill's years of direct response copywriting experience is instrumental in writing online executive resumes and profiles that get found on the Internet ...



Cult of Mac (blog)

Apple Breaks Multiple App Store Account Updates – 'You can not update this ...
Cult of Mac (blog)
A dialog mind-bogglingly bad in explanation and copywriting and it's from Apple. Very sad. Boom! Apple broke App Store accounts for many users with multiple ...



Expansion of Copywriting Business
The Open Press (press release)
As a result, his copywriting business is expanding from offering content/direct response copy-to now include B2B. Most business owners are caught up in the ...



crowdSPRING Launches New Service to Crowdsource Copywriting Projects
PR Newswire (press release)
25 /PRNewswire/ -- crowdSPRING (http://www.crowdspring.com) today announced its new service for copywriting projects, including everything from company and ...

and more »


Marketing Coordinator
ashdowngroup.com
... such as running direct marketing campaigns, screening new leads, researching marketing trends, copywriting, creating and delivering presentations. ...



Get the most out of your freelance copywriter/editor
Bizcommunity.com
So, for those of you who're interested, and for my precious - and hilarious - 5%, here goes: To begin with, there are copywriters and editors specialising ...



ReadWriteWeb (blog)

crowdSPRING Adds Writing Jobs to Its Creative Services Marketplace
ReadWriteWeb (blog)
One of the larger issues that comes up that goes hand-in-hand with design is the copywriting that accompanies that design. The importance of carefully ...



On Tap for Facebook: New Technology for Linking to Web Sites
Wall Street Journal (blog)
It is more like ad copywriting. This is not the right style for everything. The style depends on the targeted audience. The text also should not be in one ...

and more »

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